Many of us from the chapter were lucky enough to attend the Social: IRL Boot Camp with Sarah Evans on Feb. 8 - learning tips and tactics to keep on top of all things in the communications world. If you are interested, you can download the presentation. In it, you will find tutorials on jargon, setting up accounts, making them interact with each other as well as more advanced examples of extracting results in the real world.
If you don't have time to sift through the entire presentation, I'd still recommend you ooking through some of the sections that you're less acquainted with - for example, the information on social media releases. Great stuff there!
If you are still trying to convince your organization or client to even use social media, you might try these basic Social Media 101 guides Sarah provided: