September 20, 2011

Mike Koehler's "Recommended Reading List"

Whether or not you attended SWMO PRSA's Professional Development Conference this afternoon, here is a helpful list of recommended books from presenter Mike Koehler.
  • "Crush It" by Gary Vanyerchuk
  • "Thank You Economy" by Gary Vanyerchuk
  • "Tribes" by Seth Godin
  • "The Long Tail" by Chris Anderson
  • "Good to Great" by Jim Collins
  • "Entreleadership" by Dave Ramsey
  • "Little Big Things" by Tom Peters
Mike also recommends following Mashable and TechCrunch.

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