January 24, 2011

Mark your calendars for Feb. 8!

The Sarah Evans Social Marketing Boot Camp is just a few weeks away!

A couple of quick updates for you from Ben Smith, Social: IRL:

We created a Facebook Event for the boot camp. Please take a moment to RSVP as attending. It's a great way to connect with other attendees, and connecting with your fellow attendees to create a shared learning experience is something we really encourage. You can also use the Facebook event to invite others you think might be interested. You can find the event here: http://on.fb.me/SarahEvansSGF

We are pleased to welcome two new sponsors for the event - Klout and mBlast. Klout are internationally recognized as leaders in measuring online influence. mBlast recently launched a new product, mPact, a specialized tool for marketers. Both Klout and mBlast and major national names and bring some real national level focus to Springfield. You can learn more about each of these sponsors at: http://klout.com/ and http://www.mblast.com/mpact/.

Finally, if you are interested you can visit http://www.socialirl.com/ to view notes from the event I held earlier this week with Brian Solis and Jason Falls in Wichita KS. Included are links to blog posts from a number of attendees. These might give you an insight in to the type of event we create and the buzz we try to generate among attendees. You'll see from the posts those attendees wrote that they left with a lot of new knowledge they were anxious to go and apply. You'll also see the event attendees were very engaged with each other, including real time Twitter conversations during the event which continued well after the event and are still continuing now. Just the day of the event and following day, we tracked 1,446 Twitter updates about the event. We hope to see a similar engagement in Springfield. If you aren't on Twitter yet I'd encourage you to sign up and be part of the online conversation that takes place between attendees.

We have people traveling in to Springfield for the Sarah Evans event from all across the country. I look forward to seeing you there on Tuesday, February 8.

Just a reminder that information such as location, times, and agenda are available at: http://www.socialirl.com/sarah-evans-boot-camp/.

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